City: | Singapore |
Challenge Title: | SMART CUSTOMER RELATIONSHIP MANAGEMENT SYSTEM |
Challenge Owner: | Banta Global Turnkey Singapore |
Challenge Website: | https://www.openinnovation.sg/challenges/smart-customer-relationship-management-system#yS318 |
Challenge Award: | SGD 35,000 of prize money for each winner |
Other Awards: | Potential to co-develop solution with an experienced supply chain management company with established networks and domain expertiseIf successful, further opportunity to scale the solution across at least seven similar supply chain entities under RR Donnelley and Sons in Europe and the AmericasWinner will be publicised by Banta by the end of the challenge |
Theme / Sector: | Digitization of Society, Apps, Data Analytics |
Challenge Blurb: | Banta provides kitting and packaging services for clients in the advanced electronics and healthcare sectors. Banta uses a combination of consigned components and purchased components to configure and assemble them into branded products for its customers. The current ordering process is complex and largely manual, which gives rise to many possibilities of errors that affect customer experience and efficiency. Table 1 summarises the stakeholders involved in this ordering process with Diagrams 1 and 2 showing the end-to-end process flow for two ordering models. The current ordering process is highly manual and labour-intensive, and demands that: 1) All the required data to fulfil the customers’ orders are correctly filled by the CRM 2) Due diligence is required of the CRM to keep track of the repeated changes of orders from the customers and ensure that the final order is taken correctly. Banta is looking to leverage technology to automate and reduce errors in the ordering process, so as to provide a superior customer experience and reduce the cost of errors. |
Challenge Description: | Problem Statement – How might we automate the ordering process to be more efficient and effective, and achieve a better customer experience? What We Are Looking For: – A prototype solution that will be able to broker: The ordering relationships and interdependencies between the parties across the various business models integration with the in-house ERP (E1) system for product specification and information – The system should largely automate the ordering process via multiple ordering channels (for example, phone, email or other channels) and from multiple customers – The solution should include a query function for specific customers to further parse the inventory status in cases where alternate components are available for selection – For a certain period of time, until the customer confirms the order, they should be able to review and change the order as needed – The system should be able to accurately transcribe the order from the customers, consult the cross reference table in E1 for product integrity, and check the inventory status to determine the availability of the relevant components to commit to the order – The system will also trigger an email to the respective customer on the estimated delivery date for the order – The system should be scalable to facilitate the Invoicing and Shipping process, if that is required in the next phase |
Open for Submissions: | 16 April 2019 |
Deadline for Submissions: | 21 June 2019, 1600 hours (SGT/GMT +8) |
Finalist Announcement: | TBA |
Winner Announcement: | TBA |
Who Can Apply: | Open to international participants |
Registration Details: | Submit online at: https://www.openinnovation.sg/challenges/smart-customer-relationship-management-system#yS318 |
For application assistance: Quercus Group